Case Study #1
“My Gangster Mum”
To make a positive impact on the lives of their driver-partners, 365 days a year
Sep - Oct 2018
6 YouTube Videos & 50 Instagram Posts | Trevmonki & Run of Creators
“Dr Love” program sponsorship where host Trevmonki invited guests to share their thoughts on love and relationships, with Instagram giveaways.
6 episodes of a web series that include call-to-actions (eg. recruit new hires), showcase enhanced app features (eg. GrabBenefits) and comprehensive benefits & welfare scheme (eg GrabAcademy).